2013 Dodge Dart?

[Mike DC]

 
Old Dodge Darts were never really sports cars in the eyes of the public, no matter what the factory did with a few of them in small production runs.  I don't see a problem with re-using the name and doing something new with it.  "Charger" and "Challenger" are names to be strictly protected but I don't think "Dart" is in that category.  

Darts aren't movie stars, they aren't in video games . . . they are mainly cool to us now because we can cram V8s into them cheaply in the backyard.  By that logic, names like "Maverick" and "Chevette" would be forever off limits to new interpretations too.



The original Darts were made 35-50 years ago.  

Imagine if you told 1960s Chrysler that they shouldn't use the name an entry-level 1920s model unless they build a perfect newer clone of it.  They'd laugh at you.  

   
 

[Ghoste]

A very well made point Mike.