Photo: New Superbird on the lot back in the day...

[nascarxx29]

Another Superbird at dealer



Another Superbird at dealer this one damaged by hurricane Celia Corpus Christi TX.

Magnum Charger had also posted Y2 daytona Kilborn Dodge back in the day new on the lot

[maxwellwedge]

Mr. Norm in a "Demon" suit....I have always loved that one! Nice whitewalls on the Bird

[UFO]

Oh you youngin's

Esso is what Exxon used to be called.

We stayed with the Esso handle up here

Yes, the Esso is a give away that it ain't in the US of A, at least at that time.   The USA stations I remember were called Enco.    Put a tiger in your tank, and all that.    Jim, I assume they had the same Tiger stuff in Canada?

Yes we did! I wish I still had one.

Esso revived the tiger tail sometime in the late 80's-early 90's.
Don't remember what it took to get one.Whether it was a fill with xxxx of litre's or a separate charge for the tail.

[maxwellwedge]

That's the one....Nice!

[pettybird]

Esso, formerly known as Standard Oil, but if you remember when they were called that, you're really old.

that's the genesis.  "ess oh" for Standard Oil...ha ha...get it?

good 'ol john d rockefeller at work there.  Around here we had Standard Oil of Ohio, so our signs read SOHIO.  All had the red/white/blue oval logos, and all existed at the same time.

Those all went away when BP bought the remains of Standard.

[Aero426]

... and then we got those bad "a little better" BP commercials where you can't understand what they are singing.   The gulf spill mercifully killed the ad campaign. 

[Redbird]

Over the years I have seen several different pictures of brand new Superbirds having 14" wheels and whitewall tires. Not having access to hundreds of broadcast sheets, I'm not sure how common it was. But I'm guessing it was more common than we now see at shows. As an aside, look at the 1970 GTX dealer promo models, 14" wheels with whitewalls.