Dodge cars will lose their 'cross-hairs' grille

[Ghoste]

I don't think I could even begin to compare that crosshair with the one they pulled off the minivans to put on everything but even putting that aside, imagine if they would have placed that grille in everything they made in the 60's. 

[DustinSimmonds]

LA LA LA LA LA!!! Don't even want to thing about it!  I think the crosshairs had more to do with RAM.  Since RAM is seperate from Dodge now they are ditching it. Or maybe its just the new Dodge guys have a good head. 

[chargerjy9]

the crosshair grille was all about Dodge truck. the daimler guys decided to lump truck and car together, to save money. they didn't give a damn about Dodge cars, were looking for an excuse to dump them anyway. IMO they thought that Dodge cars diminished their precious Mercedes image and by slapping Ram tough identity on the car, it would further seperate us from them. By the way, the 1st prototype of the Challenger had a crosshair grille. Someone from Chrysler had the cojones to remove it.

[Richard Cranium]

I think it will be interesting to see some of the new models without that fugly grill. 

The fugly grille is a start. All they have left to do is change the fugly body. 

[PocketThunder]

But Gilles is one of the few designers to head a major brand, and the guy who designed the Chrysler 300, so the Dodge brand's styling direction couldn't be in better hands".

Guys with the last name Gilles sure are great thinkers, i'll have to agree...        

[Kern Dog]

It looks like I am against the tide on this one. I liked the grille in the concept Challenger better than the one that they hung on the production cars. I agree that the crosshair design feels a little overdone, but automakers have the burden of ingraining a sense of brand identification to their cars. Its not easy with so many cars looking similar. In the 60s and 70s you could remove the emblems and still tell the Fords from the Dodges. Try that today.